SENIORS REAL ESTATE SPECIALIST DESIGNATION COURSE

Additional Reading:

• Thriving in Place: What Your Senior Clients Should Know
• Serve Your Older Clients with Empathy & Compassion

You Will Learn How To:

GENERATE LEADS:

1. Learn distinguishing characteristics and trends of the 50+ market so that you can discern them in your own market area.
2. Evaluate your market area attractiveness to the 50+ market.
3. Develop business building outreach methods for communicating and gaining 50+ market share.

WORK WITH FAMILIES:

1. Master the vocabulary of the range of housing options for the 50+ market.
2. Adapt methods for counseling the 50+ buyer and sellers.
3. Stay focused on the transaction and avoid inappropriate involvement in family matters.
4. Develop sensitivities to 50+ issues and priorities when counseling buyers and sellers, showing properties and managing transactions.
5. Recognize how a home can be adapted for safety, comfort, and aging in place.
6. Help clients integrate disposition of real property into estate plans.

NETWORK WITH RESOURCES:

1. Learn the application of federal laws for Housing for Older Persons Act (HOPA).
2. Develop services that win and sustain client and customer relationships and position you as a trusted real estate advisor.
3. Assemble a team of experts to help you serve 50+ clients and customers.
4. Learn about the uses, benefits, procedures, and issues involved in reverse mortgages.
5. Learn about uses of pensions, 401k accounts, and IRAs in real estate transactions.
6. Gain an understanding of how Medicare, Medicaid, and Social Security impact 50+ real estate decisions.
7. Recognize mortgage finance and loan schemes and scams that victimize 50+ borrowers.
8. Identify key life stages, viewpoints, and transitions in relation to housing choices.

Designation Requirements

Three (3) requirements must be met to attain and use the SRES^® designation. The SRES course counts as one REBAC elective course to be applied toward the ABR designation.

1. Successful completion of the two-day SRES^® Designation Course, including an 80% passing grade on the exam.
2. Maintain active membership in the National Association of REALTORS^®.
3. Maintain active membership in the SRES^® Council. The first year membership is included with the SRES^® Designation course. However, every year thereafter will require payment of annual dues.

Additional Costs

• Application fee: $0
• Annual SRES membership renewal fees: $99

Online Course

Audit Pricing

• $125 Member | $135 Non-member

In order to audit this course you must be a current member in good standing with the National Association of REALTORS®. You must have already received the designation or certification to be eligible.
Audit registration may not be completed online. To audit a course, please complete the registration form.